technology, entertainment, design and advertising.

Posted on Oct 19, 2010 in Inspiration

technology, entertainment, design and advertising.

Here is a beautiful example of technology, entertainment, design and advertising coming together. Not the usual 3D projection mapping on a building, but a car projection on a real Toyota Auris. 7 projectors give a true 3D, 360 degree projection mapping experience on all sides of the car, so you could actually walk around and experience the visuals from any angle.

A dynamic animation to deliver the experience, at an intimate event in Shoreditch.
[youtube]http://www.youtube.com/watch?v=UJ7E7uEZN00[/youtube]

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  1. projection on a truck|Arno Vrijman ifolio - […] Projection on a truck. Done in a movie editor. This one is for real: http://ifolio.idfact.net/?p=2334 […]

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